We’ve been talking lately about how exactly to boost your organization marketing with Instagram. Unlike what lots of people still believe, Instagram isn’t just a fun app where you can post food, holiday and family pics.
Instagram has become a powerful brand-building, audience-building and content-marketing tool for businesses. It has over 200 million active monthly members sharing 60 million images and 1.6 billion likes per day.
A note of caution: there are several people on the market who promise to grow your Instagram followers by the thousands, but beware. Many of them use fake accounts created by bots to inflate your numbers.
These kind of followers have zero value. koupit instagram followers Actually, they can even be dangerous, wanting to steal your password or photos or infect you with a virus.
In line with the data security company Imperva, these bad bots take into account 28.9 % of bots on Instagram.
The ultimate way to build your Instagram followers is when you are authentic to your brand and your audience.
Here are 3 ideas to help you get real Instagram followers:
Tell a Story with Hashtags
It’s great to use your business name as a hashtag, nevertheless, you need to think beyond that.
To be able to use your Instagram posts to get followers, use other hashtags that tell the story of the image you’re sharing. You want to start a conversation when you’re sharing posts for things like:
Events
Promotions
Contests
Product launches
A good example of a brandname who does this well is @Tostitos. They utilize the hashtag #GetTogetherAlready to encourage visitors to get together and share their chips, and to use the hashtag when they share photos of these meetups.
Through the use of engaging, relevant hashtags, you could be discovered in Instagram searches and hopefully build-up followers on Instagram.
Get Creative
Instagram is all about photos, so many people think of the caption as an afterthought.
Don’t neglect the image caption! You can generate engagement and promote sharing through the use of descriptive words that may engage, inspire and entertain your followers.
Here are some ideas to help you build up followers on Instagram together with your posts:
Use questions in your caption. Write your question at the beginning of the post so that people see it first.
Get personal with your post. Tell a story about yourself, or how your product helped or inspired another person.
Ask people to tag others. Asking visitors to tag three of their best friends or tagging someone they are grateful for brings other potential followers into the equation.
A great example of a brandname that does personal posts well may be the @NatGeo Instagram account.
They create breathtaking Instagram Stories with informative captions to teach the user on the plight of animals around the world.
Remember with regards to using Instagram posts to obtain followers, it’s about being authentic. Don’t use questions atlanta divorce attorneys single post or tell an individual story that isn’t genuine.
Go Local
One of the best methods to build your Instagram followers is to get to know your neighbours!
Whether you’re creating Instagram ads or want to promote your event in a specific area, you can see what’s happening near you by visiting the search page and clicking on the Places tab.
Type in the positioning to see the geotagged posts for that area. Then visit relevant and recent tagged posts – not those of competing businesses, obviously – and leave a comment or even an emoji and follow the person if you like what you see. Hopefully, this is the start of a natural interaction.
For example, if you offer life coaching services, you could type in your location followed by “entrepreneurs.” Local entrepreneurs could be looking for more work and life balance or help with life goals or career challenges.
Similarly, when you have a physical location that people have checked into on Instagram, comment on those posters’ pictures to make certain they’re aware of your Instagram presence, and follow them.
These are some of the best methods to build Instagram followers the correct way: no bots, no shortcuts, just old ways to engage with your audience and turn them into followers!
Susan Friesen, founder of the award-winning web development and digital marketing firm eVision Media, is a Web Specialist, Business & Marketing Consultant, and Social Media Advisor. She works with entrepreneurs who struggle with having the insufficient knowledge, skill and support had a need to create their online business presence.